Mar
18
Bell-fruit combines experience with creativity to give fuit machine players quality, service and innovation.
They have a record of over 40 years in the slots industry. Focusing on the core skills of technology and fruit machine games design, served by a flexible and efficient slot manufacturing facility, this has ensured Bell-Fruit Games continues to deliver world class standards of fruit machine performance.
The Bell-Fruit Group comprises three design houses: Bell-Fruit Games, Mazooma Games and QPS Interactive, sharing the production base at Bell-Fruit Games in Nottingham.
The Group is a wholly owned subsidiary of Danoptra Holdings whose initial investment dates back to 1997 and who acquired the remaining share holding in January 2005. Bell-Fruit Games Ltd (BFG), known originally as Bell-Fruit Manufacturing Co. Ltd, was formed in 1963 and quickly gained a reputation as a leading designer and manufacturer of slot and fruit gaming machines for the UK. 1999 signalled a distinct change of emphasis when the company focused its strategy on the design, development and manufacture of slot games, concentrating on the design and development process. In line with this re-alignment of focus to creative design, the company changed its name to Bell-Fruit Games.
In the UK the company is a leading player in Category C (AWP), Category B4 (Club) and SWP slot markets, both in traditional and video networked technologies, enjoying a reputation for constant innovation. From its established Nottingham base the Company, which is immediately associated with its famous three bells logo, develops new games for European and worldwide markets, and employs around 300 people.
Bell-Fruit-Games aims to be known and recognised as a centre of excellence and innovation that consistently generates more successful fruit and slot games than other similar companies in the UK and Europe. In order to achieve objectives, the company is committed to recruiting and developing the best people and supporting this fruit machine innovation with efficient, responsive manufacturing and marketing operations.
